Rancard enables global brands to connect with relevant mobile audiences.
Excellence Integrity Reliability
Our Company
Rancard: ‘rancarder’ (in French) means to arrange to meet – a Rendezvous; ‘se rancarder’ means to get information.Rancard enables global brands to connect with relevant mobile audiences. The company’s Rendezvous social recommendations engine and R2 artificial intelligence platform power conversational commerce to enhance engagement and conversions for retail brands, publishers, content providers and mobile carriers globally. Our goal is to provide a safe rendezvous for valuable information on your customers.
Our Mission
To connect the world’s leading brands to relevant mobile audiences at a minimum cost per acquisition
Our Vision
To be the mobile platform of choice for the world’s leading brands
Solutions we offer
Conversational Commerce
Diem supercharges your social channels so you can seamlessly accept orders directly from your customers, grow your brand using integrated loyalty and marketing campaigns, and streamline your business with insights.
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Audience Messaging
Unify is a cloud-based messaging service that empowers brands to deliver notifications, updates and drive interactions.
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Mobile Network (Telco) Cloud
Leverage service delivery solutions to unlock scale and transform telco infrastructure to Network-as-a-Platform.
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Reward Programs
Rancard Campaigns is an omni-channel, personalized rewards management system with dynamic reward configurations aimed at improving customer loyalty, while boosting sales.
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Our Team
Our team embodies dedication, expertise, and a passion for excellence. Together, we’re committed to innovating, collaborating, and delivering exceptional solutions that drive success and exceed expectations
Ernest is a senior business executive with over a decade high level experience working in the software technology startup industry. He has a strong background in business, engineering and leadership. He has served global brands and brands in the sub region.
Currently, he leads the Rancard team to deliver strategic and operational corporate goals. He has built professional experience in strategic management, corporate governance, financial management, taxation and risk management enabling him to bring clarity, structure and discipline to his role. He demonstrates a high degree of innovative thinking and risk taking to achieve exceptional business performance.
Assuming the role of CEO in 2020, he led Rancard’s evolution from mobile technology software to innovative customer engagement solutions. The main goal has been to enable brands to offer a superior customer service experience to their consumers through digital channels. He has achieved business growth in newer industry segments. Currently, focused on scaling the products across the African sub region.
Ernest previously worked at SCG Consulting, Chartered Accountants, where he managed the accounting services business to provide outsourced accounting system solutions and business consulting to clients in various industry sectors.
He is a Fellow of the Association of Chartered Certified Accountants UK (FCCA), holds an Executive MBA from the University of Ghana Business School and a degree in Mechanical Engineering from Kwame Nkrumah University of Science and Technology.
He subscribes to Albert Einstein’s view that “Intellectual growth should commence at birth and cease only at death”. This drives his thirst for new knowledge which he quenches with avid reading. He often learns French with the goal to add a new language every three years. To relax, he prefers to jog, play the keyboard or travel to see nature.
As major shifts in technology compel every brand to rethink their digital strategy, Rancard is here to partner brands throughout this journey and it is Ernest’s focus to deliver the best customer experience to every brand using Rancard’s platforms.
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Naa
Naa Amerley Croffie
VP, Corporate Services
Naa is responsible for Corporate Services at Rancard, ensuring the company’s human capital and legal/compliance functions are always in top shape.
She is a CIPD qualified Human Resource Executive with over 18 years post-qualification experience and a Senior Corporate Lawyer with over 13 years post-call experience. Prior to moving to Rancard, she worked with the Margins Group and NHS UK.
An avid learner, she is constantly on the search for best practice to embed in the business to deliver a seamless excellent customer/employee experience throughout the business.
She has a BA from Cape Coast University, MA in HRM from Middlesex University and a BL from the Ghana School of Law. She also has certifications in Quality Systems Management, Investment Management and Workplace Health and Safety.